About Us

Our Mission

The La Crosse County Convention and Visitors Bureau builds awareness of La Crosse County as a global tourism destination. Increasing revenue and stimulating economic development, enhancing visitor spending and overnight stays, will be realized by promoting leisure travel, conventions, sports, and events while highlighting our region’s natural beauty and showcasing the talents of our residents for all La Crosse County communities.

Our Staff

A.J. Frels 
Executive Director
frels@explorelacrosse.com  
608-782-2367

Michelle Hoch
Finance and Administration Manager
hoch@explorelacrosse.com
608-782-2087

Jeremiah Burish
Director of Sports Sales & Events
burish@explorelacrosse.com
608-782-2250

Dana Ecker
Director of Convention Sales
ecker@explorelacrosse.com
608-782-2298

Brent Hanifl
Director of Media & Marketing
hanifl@explorelacrosse.com
608-782-2281

Janet Dahl
Director of Visitor Services 
dahl@explorelacrosse.com

608-782-2327

Phillip Wanke
Director of Group Sales
wanke@explorelacrosse.com
608-782-2220

Amy Gabay
Director of Membership and Grants
gabay@explorelacrosse.com
608-782-2286

Megan Kirking
Event and Marketing Assistant
kirking@explorelacrosse.com
608-782-2211

Area Partners

Downtown Mainstreet, Inc.

www.lacrossedowntown.com 
Downtown Mainstreet, Inc. (DMI) is the non-profit business group focused on the continued revitalization of Historic Downtown La Crosse.  And whether you are interested in visiting our beautiful and vibrant downtown business district or are someone looking to relocate or expand your business, we hope that our organization has all the information to guide you.

La Crosse Area Chamber of Commerce

www.lacrossechamber.com
To be a progressive business resource,growing companies and developing leaders through collaboration, advocacy, information, and services that benefit current and future businesses.

La Crosse Area Development Corporation

www.ladcoweb.org
LADCO facilitates and promotes economic advancement in the Greater La Crosse Area through a “triad of development”… the attraction of industry, the retention of business and industry, and the management of the Coulee Region Business Center (CRBC).

 

Mississippi River Region

http://www.mississippiriverregion.com/
Discover all the Great Mississippi River Region has to offer. This site leads you to the Wisconsin towns/cities of French Island, Holmen, La Crosse, Onalaska and West Salem as well as the city of La Crescent, Minnesota.

Wisconsin Department of Tourism

http://www.travelwisconsin.com/
Visit this site for information about other great Wisconsin Cities.

7 Rivers Region

http://www.7riversregion.com
The 7 Rivers Alliance is a regional leadership group that boosts economic growth by fostering collaboration in western Wisconsin, southeast Minnesota and northeast Iowa. Networks are reinforced through regional meetings, professional associations and media. The Alliance brings together public and private resources to forge entrepreneurial growth and enhance the quality of life in the 7 Rivers Region.

City of La Crosse

http://www.cityoflacrosse.org/
Helpful site listing local government services and elected officials. Learn more about local programs and policies.

Current La Crosse Weather

http://www.infospace.com/ag.ag0510/index_gov.htm?QC=La+Crosse&QS=WI&city=&clong=lacrosse&tg=&dir=ag0510
Search by name or office.

Fort McCoy Information

http://www.mccoy.army.mil/index.asp
This site is intended to provide the general public with value-added information about Fort McCoy, Wis., as well as promote Fort McCoy as an Army Community of Excellence.

La Crosse County Information

http://www.co.la-crosse.wi.us/
Lists government services, map to county buildings, county officials and much more.

La Crosse County Travel Information

http://lacrossecounty.travelinformation.net
Visit this site to find out more of what there is to do and see in the La Crosse Area.

La Crosse Map

http://maps.yahoo.com/py/maps.py?Pyt=Tmap&YY=16574&city=La%20Crosse&state=WI&slt=43.8014&sln=-91.2394&mag=7&cs=5&newmag=6
For specific locations/directions call us at 1.800.658.9424

Mississippi Lock and Dam Information

http://www.mvr.usace.army.mil/navdata/boat-loc.htm
Track a specific vessel also links to other river information

My Home Town

http://kaypoe.the-webplace.com/lax/lax1.html
A photo expose of the La Crosse Area….created by a resident.

Preservation Alliance of La Crosse

http://www.preservation-alliance.org/
The site includes dozens of photos of some of La Crosses oldest and most beautiful buildings and homes, along with their locations, and in some cases, information and history about individual homes.

University Wisconsin La Crosse Interactive map

http://www.uwlax.edu/map/
First day of class? No problem.

Viterbo University Interactive Map/Virtual Tour

http://www.viterbo.edu/aboutvit/tour/index.htm
Use this great tool!

La Crosse, Wisconsin

http://www.lacrossewisconsin.com
For more area information visit this site!

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